Tourism is the largest source of foreign earnings in Rwanda (Around 450 million dollars). It aims to double tourism receipts to 800 million US dollars by 2024 and create an estimated 151,000 jobs by 2030.
However, it has only 3,500 entities in Tourism and Hospitality.
78% are microbars and restaurants with limited growth and job creation prospects. Men represent 113% of the Tourism & Hospitality sector. Youth and Women are under-represented.
There is also limited support in innovative Tourism ventures and a lack of enough SME training in the Tourism & Hospitality sector.
Hence, Hanga Ahazaza, an initiative from MasterCard foundation, plans to support entrepreneurs with small businesses through funding and training so they can create jobs for other youth. They are also targeting to create 30,000 jobs through employment
ESP partners with Hanga Ahazaza initiative to provide Intelligent Capital—through a 6-month incubator program targeting 20 young entrepreneurs twice a year.